BTE Views
Appointing an Exclusive Chinese Sales Agent for your Exhibition
China is now the world's second largest economy and many Chinese companies have become global competitors in their industry. In an effort to expand outside the China market, these Chinese companies are eager participants of overseas exhibitions. From Jan to Oct 2015, 46,000 Chinese enterprises participated in near 1,400 overseas exhibitions in USA, Germany, Russia, Brazil, UAE, India, Turkey, France, Italy, Mexico, etc. Show participation in the "One-Road-One-Belt Initiative" countries, including Russia, UAE, India, Turkey, Thailand, Indonesia, Poland, Malaysia, Vietnam and Saudi Arabia, also increases with the push by Chinese government's strategic development policy.
Aiming to capture China's enormous market potential, leading international organizers value the advantages of appointing exclusive sales agents in China for their tradeshows:
A single and clear pricing policy for exhibitors
Unified and respected representation in China
Professional advices on business strategy for China by the agent
Enhanced exhibitor loyalty through long-term & committed agency partnership
Year-round promotion support from agent for building reputation
Thorough support to Chinese exhibitors' needs from show participation to business expansion aboard by the agent
Expertise and professional services offered by a reliable China exclusive agent such as BTE give both overseas organizers and Chinese exhibitors their peace of mind by supporting their show participation preparations and helping them achieve the desired business results.

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Project Highlights
BTE Concluded 2016 with HKPCA & IPC Show
Shenzhen, China

The 2016 HKPCA & IPC Show impressed thousands of trade visitors with its extensive showcase of products & technologies, as well as the many concurrent special events, including the Opening Ceremony, Welcome Dinner & the International Technical Conference. BTE was pleased to close this productive year with this amazing tradeshow!

2016 Red Bull Flugtag Made Perfect Landing!
Hong Kong, China

2016 Red Bull Flugtag wrote another page of Hong Kong's aviation history in November! BTE Flugtag Team is proud to be once again the reliable partner of the 41 elite teams of fearless pilot & crew, supporting them to build the most outrageous flying machines, & make the longest "flight".

BTE Warmed Up Integrated Systems Russia 2016!
Moscow, Russia

The extremely cold weather of Russia could not dampen the spirits of BTE's Exhibition Services Team! The team brought a delegation of 15 Chinese exhibitors to Integrated Systems Russia 2016, supporting their efforts of tapping into the vast Pro-AV & ICT markets of Russia and the Commonwealth of Independent States (CIS).

Strike 7 for BTE with HK Wine & Dine Festival
Hong Kong, China

The annual HK Wine & Dine Festival is recognized as one of the world's top international food & wine event. This year, the scale of the festival grew 20% to include more than 420 booths and served over 140,000 patrons in 4 days. The BTE team braved the elements, including two typhoons & one black rain, and once again delivered outstanding results without any delay or incidents as the festival's event manager.

2016 Ingdan IoT Summer Camp Overflowed with Fun!
Hong Kong, China

The first ever 2016 Ingdan Internet of Thing (IoT) Summer Camp came to a perfect end in August after 8 weeks of fun & interesting science experiments & activities. BTE is honored to be the Event Manager of the event, joining hands with Ingdan Experience Center Hong Kong to introduce technology to all participating kids through fun & laughter.

Congratulations to the Success of InfoComm India 2016!
Mumbai, India

InfoComm India 2016 concluded with great success in September, seeing huge growth in numbers of both visitors & exhibitors, and catalyzed many business interactions & partnership discussions. As InfoComm India's official sales agent for China, BTE's Exhibition Services Team successfully organized a China delegation 34 exhibitors to the event, twice the size of 2015, including 8 LED manufacturers at their own LED Pavilion. We are especially delighted that our clients were all very happy with the quantity and quality of the visitors.

Another Successful Year @ InfoComm 16
Las Vegas, USA

InfoComm 16, the largest Pro-AV Show in North America, drew its curtain in June with huge success! The show attracted near 1,000 exhibitors, over 40,000 visitors from 110+ countries. No wonder the happy Chinese exhibitors brought by BTE were eager to rebook their space for next year. BTE's Exhibition Services Team was on site, from move-in to booth reselection, to support our exhibitors the whole time, ensuring them have the best exhibiting experience at InfoComm.

Asian Attractions Expo 2016 Attracted Record Number of Attendees
Shanghai, China

AAE16 closed its floor in June with unprecedented success! The leading attraction industry event in Asia saw 414 exhibiting companies from 34 countries & regions on the largest ever net show floor area of 12,339 sqm. BTE, AAE's PR & Marketing partner supported the expo in attracting a record 11,500 participants, including 8,100 buyers. Everyone at the show enjoyed the exhibition, education programs, networking events and special activities tremendously! See you again in AAE 2017 in Singapore!

InfoComm China 2016 Enjoyed Great Success!
Beijing, China

InfoComm China, Asia's foremost Pro-AV & ICT show, enjoyed another year of stellar success! Held in April, The show & the concurrent Hospitality Technology Expo attracted 300+ exhibitors from 40 countries & regions and occupied the largest ever 50,000 sqm of show floor area; drawing a record breaking total of 26,728 trade visitors! As the show's Event Manager and Official Sales Agent for China, BTE is honored to have the opportunity to support this world leading event and help the organizer managed the show effectively and successfully!

Chinaplas 2016 Conferences Drew Enthusiastic Audience
Shanghai, China

Attended by a total of over 400 industry delegates & trade visitors, the successful Medical Plastics and Industry 4.0 Conferences held concurrently with Chinaplas, the No. 2 plastic & rubber fair in the world, saw smooth & accurate execution of the project plan under BTE Project Team's event management.
BTE News
BTE Launched New Website

BTE is delighted to announce the launch of our newly redesigned website. The revamped website, which is mobile responsive, and with refined layout & navigation, will provide a more user friendly browsing experience for our clients, partners & friends. Please visit the new BTE website at

2017 BTE Kickoff Meeting

BTE Team went to Guangdong, China for a 3D2N 2017 Company Kick Off Meeting in June. Teams from HK & China offices met up to reflect, refresh, team build, and entertain in very fun & energetic ways. We recap BTE's achievement for the past 5 years, and learn management's plan for the next. We thanked the dedication and loyalty of our senior members and also initiated our many new faces. Everyone in the BTE family felt spirited and refreshed, and ready for more challenges!
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